Spotify is shaking up its premium providing and introducing new tiers referred to as Premium Lite, Premium Normal, and Premium Platinum in 5 markets, together with India, Indonesia, the United Arab Emirates, Saudi Arabia, and South Africa.
Previous to this variation, in markets like India, Spotify supplied Premium Normal, Duo (for 2 individuals), and Household plans for six individuals, with options like ad-free listening, offline assist, and high-quality audio. The brand new Premium tiers will provide these options in numerous configurations, based mostly on the plan.
For example, the Premium Lite plan priced at ₹139 per 30 days ($1.57) will get ad-free listening and 160kbps audio high quality. The Premium Normal plan, priced at ₹199 per 30 days($2.25), has offline assist and 320kbps audio high quality. The costliest Premium Platinum plan at ₹299 ($3.37) per 30 days will give customers entry to the newly launched Lossless tier, together with two different seats that may share the account.
The Platinum plan additionally provides customers entry to Spotify’s AI DJ function that gives commentary whereas enjoying songs and allows you to make requests. And it affords entry to the audio platform’s AI-powered playlist creation device.
In September, Spotify introduced integration with AI software program like rekordbox, Serato, and djay, to import customers’ libraries to create units and mixes. The Platinum tier will permit customers to entry this integration, as effectively.
Notably, these options have existed in different markets comparable to North America and Europe for a while. However the 5 international locations the place Spotify is launching these new premium tiers are getting access to a few of these options for the primary time.
A number of reviews over the previous few years have hinted on the firm introducing a “tremendous premium” plan with entry to the lossless tier. Whereas in the mean time, this plan exists just for choose markets, the corporate may lengthen it globally to all markets, placing lossless into the very best tier. (For the time being, all Premium customers in additional than 50 international locations can expertise tracks at 24-bit/44.1 kHz FLAC high quality.)
The corporate stated that if customers have an present account, their subscription will carry over. Nonetheless, new subscribers gained’t have the ability to pay for the previous Duo or the Household plan and must select one of many new plans as an alternative.
For brand spanking new subscribers in India, Spotify is rising the subscription costs whereas lowering a few of the advantages customers received within the earlier Premium plan. The Normal particular person plan at present prices ₹139 ($1.57) per 30 days, which is the worth of the brand new Lite plan. The Household plan prices ₹229 ($2.58) per 30 days with inclusion for six members. Account sharing is barely attainable with the brand new Platinum plan that prices ₹299 ($3.37) and permits for the inclusion of three customers. Customers who may not care about lossless streaming or AI options gained’t have any possibility.
The corporate has made modifications to its pricing plans in different markets as effectively. Within the final two years, it has bumped the U.S. pricing from $9.99 to $11.99 per 30 days throughout two $1 jumps.
