Unifonic, a buyer engagement platform and Software program-as-a-Service (SaaS) supplier based mostly within the Center East, obtained the ISO 42001 certification, a world customary for the combination of Synthetic Intelligence Administration Methods (AIMS). The corporate acknowledged the certification demonstrates its enhanced AI danger administration capabilities and regulatory readiness, in step with its imaginative and prescient to drive sustainable and compliant AI innovation.
The achievement positions Unifonic as one of many first firms within the Kingdom of Saudi Arabia (KSA) and the broader MENA area to earn this certification.
Addressing the necessity for sturdy AI governance
The transfer comes as the worldwide AI market experiences exponential progress, alongside rising considerations about danger and compliance. The corporate cited analysis indicating that 65 per cent of organisations fail to make sure AI regulatory compliance, whereas practically 73 per cent of leaders fear about AI dangers.
The ISO 42001 certification, launched in December 2023, requires the combination of AI Administration Methods throughout an enterprise and is especially related for sectors like finance and healthcare the place AI is used extensively. It’s designed to advertise the implementation of AI options that prioritise ethics and transparency.
Ahmed Hamdan, chief government officer and co-founder of Unifonic, commented: “We’re honoured to obtain this international certification, which highlights Unifonic’s relentless pursuit of excellence and dedication to accountable AI practices. This outstanding achievement has paved the best way for enhanced transparency, knowledge privateness, accountability and equity. It additional marks a key milestone in our long-standing efforts to drive sustainable AI innovation, whereas enhancing stakeholder belief and making certain regulatory readiness.”
A strategic strategy to certification
Unifonic acknowledged the certification was achieved by means of a fastidiously designed technique that concerned evaluating its present AI practices in opposition to ISO 42001 necessities, participating with accredited our bodies for steering, and enhancing its inside assets. The method additionally included complete employees coaching, the documentation of its AI governance framework, and the implementation of technical safeguards earlier than present process a proper evaluation.
The corporate stated the certification highlights its dedication to constructing belief and transparency, positioning it as a pioneer in accountable AI governance within the area. This contains making certain clear AI system documentation, the safety of delicate info all through the AI lifecycle, and the seamless delegation of AI governance duties. The initiative additionally aligns with the Kingdom of Saudi Arabia’s dedication to investing in AI and empowering establishments to undertake superior AI methods.
