MoneyHero Restricted, the non-public finance aggregation and comparability platform, launched ‘Undertaking Odyssey’, a group-wide AI initiative supposed to speed up income progress and develop working margins by means of clever automation and new conversational product experiences.
Concurrent with the launch, the corporate has begun deploying its AI-powered ‘Automobile Insurance coverage SaverBot Beta’ on WhatsApp in Singapore. The brand new technique follows a interval of sturdy monetary momentum, with MoneyHero’s top-line income rising by greater than 20 per cent quarter-on-quarter from Q1 to Q2 2025.
The corporate, which stays on monitor to attain optimistic adjusted EBITDA within the latter a part of 2025, is now advancing from a part of value self-discipline into a brand new transformation part centered on embedding AI throughout its core buyer journeys and inner workflows.
Conversational AI for insurance coverage
The primary new product to launch from Undertaking Odyssey is the ‘Automobile Insurance coverage SaverBot Beta’, an AI-powered conversational instrument on WhatsApp. The bot is designed to scale back the friction of buying insurance coverage by changing a multi-step, 10+ area type right into a easy, guided dialog.
The ‘Automobile Insurance coverage SaverBot Beta’ permits customers to check automobile insurance coverage insurance policies in real-time, perceive key coverage advantages, and proceed to buy a particular coverage through a direct hyperlink to the insurer’s web site, all inside the messaging app.
In accordance with inner pilot testing, the bot has proven promising engagement metrics, with customers finishing the quote course of in a median of underneath three minutes, in comparison with the eight to 12 minutes required by the normal internet move. The bot is designed in accordance with Financial Authority of Singapore (MAS) pointers, consists of full disclosure protocols, and routes advanced circumstances to licensed human advisors.
“We’ve demonstrated we will develop profitably—Q2 marked our first quarterly web earnings,” mentioned Rohith Murthy, chief govt officer of MoneyHero Group. “Undertaking Odyssey applies AI pragmatically to take away buyer friction and carry conversion throughout our higher-margin verticals. The Automobile Insurance coverage SaverBot Beta converts a multi-step type right into a single dialog, making it simpler for our 8.6 million members to navigate advanced monetary selections.”
A gaggle-wide AI transformation technique
Undertaking Odyssey spearheads MoneyHero’s technique to embed AI on the core of its operations to boost buyer lifetime worth and unlock scalable profitability. The technique is designed to speed up income progress by means of smarter product matching, enhance margins through AI-assisted workflows, and improve buyer belief with explainable, human-in-the-loop AI methods.
Automation will likely be embedded into the corporate’s most resource-intensive workflows, together with content material creation, marketing campaign operations, buyer help, and product matching. MoneyHero anticipates that these AI-enhanced merchandise will contribute meaningfully to the expansion of its insurance coverage vertical, which it expects to symbolize roughly 30 per cent of complete income by the top of 2026.
The corporate acknowledged its AI technique leverages its place as a big private finance platform in Higher Southeast Asia, with 8.6 million members and 5.3 million month-to-month distinctive customers throughout Singapore, Hong Kong, Taiwan, and the Philippines.
The conversational method is seen as significantly well-suited to Southeast Asian markets, the place mobile-first behaviour and messaging platform adoption are excessive. Within the Philippines, MoneyHero’s largest market by members, messaging platforms are a main channel for monetary providers engagement.
“Our AI transformation isn’t nearly effectivity—it’s about assembly our customers the place they’re,” added Murthy. “In markets just like the Philippines, conversational commerce is the norm. By bringing insurance coverage and wealth merchandise into messaging platforms, we’re eradicating buyer friction and making monetary empowerment accessible to hundreds of thousands extra households throughout Southeast Asia.”
Following the automobile insurance coverage bot rollout, MoneyHero plans to increase its conversational AI capabilities to private loans, bank cards, different common insurance coverage merchandise, and wealth administration.
