Inbox placement is every little thing!

Even after spending an enormous quantity of $$$ on a deliverability software, in case your emails nonetheless land in spam, nothing can save your chilly e mail outreach. 

That’s precisely the place I used to be just a few months in the past, combating low open charges and questioning if a premium software like Folderly may repair it.

Such as you, I Googled “Folderly critiques” hoping for actual solutions. However most have been outdated or learn like they have been written by Folderly’s advertising and marketing group.

So I signed up. Used it for 3 months straight.

And now I’m right here to share what really occurred

✅ The great
❌ The dangerous,

And what most critiques don’t let you know.

Should you’re on the fence about Folderly in 2025, this overview is every little thing it’s essential to learn earlier than you hit the “Purchase” button.

TL;DR – Would I Advocate Utilizing Folderly?

Is Folderly value buying?

No!

Listed here are my 2 main causes:

1. The warm-up function is extremely costly. You will get the identical outcomes at extra reasonably priced pricing from its alternate options.
2. The inbox placement check outcomes should not totally dependable as a result of Folderly’s seed listing is restricted to only 4 ESPs: Google Workspace, Microsoft Outlook 365, Gmail, and Outlook. Plus, it’s costly!

For this reason I’ve included an alternate like Saleshandy in my weblog.

It’s a full answer for chilly outreach lead era.

You possibly can:

• Create customized chilly outreach campaigns that you may automate
• Join and heat up limitless e mail accounts
• Discover leads in your outreach
• Take a look at inbox placement towards 7 ESPs utilizing 50+ actual inboxes, out of which 40+ are skilled accounts.
• Analyze and monitor your campaigns’ efficiency
• And extra!

The very best half is that you just get all this at a extremely reasonably priced worth in comparison with Folderly!

Maintain studying, and I’ll stroll you thru all this intimately.

What Actual Customers Have To Say About Folderly

Almost all of the critiques on Trustpilot, G2, and Capterra are from 2024, and most sound too good to be true.

After trying to find hours, I discovered just a few that appeared real. 

Let’s take a look at what individuals are saying about Folderly. 

Some customers praised Folderly’s skill to trace deliverability points. (I conform to that time)

However many talked about they couldn’t management the timing of their warm-up emails, which led to emails being despatched on weekends by default.

This resulted in a sudden drop in deliverability with out warning. 

One G2 reviewer even stated their inbox placement tanked over the weekend, and they solely caught it on Monday.

Right here’s an identical folderly overview claiming the identical factor. 

To collect extra enter, I reviewed in style boards, together with Reddit threads.

Right here’s what I discovered. 

The sentiment is evident: 

Folderly works, however the worth doesn’t match the worth for everybody. 

Most customers have been asking the identical query I had — “Is there a less expensive software that may do the identical job?”

P.S. There are various Folderly alternate options. 

Folderly Assessment: My 3-Month Palms-On Expertise

Folderly is an e mail deliverability ecosystem. 

It helps enhance sender repute, scale back bounces, and stop emails from being despatched to spam folders. 

The Folderly ecosystem is split into 4 separate instruments.

Right here’s what every software gives.

1. Folderly: Automates e mail warmups to enhance e mail deliverability.
2. Inbox Insights: Supplies detailed e mail placement reviews, assessments, and insights. 
3. Plus: Displays and sends real-time alerts.
4. Folderly EmailGen AI: writes AI-generated single emails.. 

1. Folderly

This software is the place Folderly brings collectively most of its deliverability options.

It mechanically warms up your e mail by sending real looking emails to a community of inboxes and getting replies.

It progressively will increase quantity to ascertain a repute with Gmail, Outlook, and different providers.

And, the software retains on doing that until your sender’s repute reaches a sure threshold. 

Folderly’s dashboard shows metrics resembling spam price, reply price, and a Folderly sender rating.

You possibly can monitor your area well being, bounce price, and engagement right here. 

The setup is clean.

You possibly can join your mailboxes through SMTP, Google, Microsoft, and different in style ESPs. 

All that is nice until you get to the pricing.

Folderly has a tiered pricing plan primarily based on the variety of e mail accounts you need to join.

If you wish to join, allow us to say 5 e mail accounts, it’s a must to pay $96/month/mailbox!

That’s very costly!

That is the place instruments like Saleshandy could make an actual distinction in your outreach.

Saleshandy has partnered with TrulyInbox, a complicated e mail deliverability answer, to supply cost-efficient warm-up that delivers dependable outcomes.

You possibly can join and heat up limitless e mail accounts with any outreach plan you buy.

The paid plans begin at $25/month.

This makes Saleshandy a much more reasonably priced and value-packed various to Folderly for anybody critical about chilly outreach.

2. Inbox Insights

Inbox Insights helps you identify the place your emails are touchdown: within the inbox, promotions, or spam.

You possibly can run two varieties of inbox placement assessments: guide and automatic. 

In guide mode, you add your mailbox, check e mail, and topic traces. 

It then sends check emails to Folderly’s seed listing and checks inbox placement charges.

The outcomes assist you to perceive how your e mail carried out. 

It shares the main points like what number of emails landed within the inbox, spam, and promotions folders. 

It additionally checks your SPF, DKIM, and DMARC setup. (and helps you generate one should you don’t have already got one)

After utilizing it, I discovered Inbox Insights fairly restricted and the outcomes not very dependable.

The primary difficulty is that you may check inbox placement solely towards 4 ESPs: Google Workspace, Microsoft Outlook 365, Gmail, and Outlook.

So, for extra dependable B2B outreach testing, my suggestion could be to make use of a platform like Inbox Radar by Saleshandy.

With it, you may check inbox placement throughout 6 ESPs:

1. Google Workspace
2. Microsoft Outlook 365
3. Zoho
4. Gmail
5. Outlook
6. Yahoo

Furthermore, it runs these assessments utilizing 50 actual inboxes, together with 40+ skilled accounts, which supplies you a much more correct view of how your emails carry out.

3. Pulse

Pulse is a FREE function that offers alerts when your deliverability drops.

You possibly can set thresholds for spam price or inbox price. 

If it goes under the restrict, it sends alerts through e mail or Slack.

However the setup is complicated. 

It’s exhausting to know if it’s operating accurately. No visible exhibits previous alerts or adjustments over time.

After I first began utilizing it, I had to have a look at a clean white display screen for fairly a very long time. And it lagged so much.

It additionally doesn’t assist repair points; it solely tells you one thing is unsuitable.

4. Folderly EmailGen AI

Folderly’s EmailGen AI goals to assist customers write emails that keep away from spam filters and attain the first inbox.

The setup is straightforward: you simply add your organization title, ICP, worth proposition, and tone preferences. 

As soon as executed, you may generate chilly emails, follow-ups, and even assembly invitations.

(Typically, the software took over 20 seconds to generate outcomes, and on just a few events, it did not load something in any respect.)

Right here’s 1 instance of what sort of emails you may anticipate. 

Within the free trial, you rise up to 26 e mail generations. 

Every consequence showcases urged topic traces, open price benchmarks, and A/B testing ideas. 

It additionally enables you to create three variations in numerous types per e mail.

Every variation appeared barely totally different however lacked precise distinction. 

Personalization choices have been restricted, too, particularly in case your worth proposition is area of interest or technical.

It additionally incorporates a separate assembly reserving and gross sales e mail generator, which is actually the identical. 

As a result of assembly and enterprise e mail turbines use a preset baseline to generate emails, the outcomes really feel the identical after just a few makes use of. 

Other than that, the e-mail templates library (1,500+) is first rate, however entry relies on your plan. 

Folderly Pricing: Who Can Afford It?

Folderly isn’t shy about its pricing. (You’ll notice it quickly!)

It fees per mailbox, which provides up quick should you handle a number of accounts or shoppers.

Plus, every of its instruments is charged individually. 

And bundle costs? That’s a separate dialogue. Let’s begin. 

1. Folderly
2. Inbox Insights
3. Pulse
4. EmailGen AI

1. Folderly Pricing

Right here’s their newest pricing as of July 2025 (Billed Yearly)

• 1-9 mailboxes: $96 per mailbox/month
• 10-24 mailboxes: $72 per mailbox/month
• 25-99 mailboxes: $52 per mailbox/month
• 100+ mailboxes: Customized pricing

Here’s what’s included on this package deal;

Nevertheless, please word that solely diagnostics are offered right here.

2. Inbox Insights Pricing

• Free: 2 Exams/ month
• Month: $79/Month
• Yearly: $64/Month

This was one in every of my favourite options from Folderly, and it really works effectively.

3. Pulse Pricing

4. EmailGen AI Pricing

• Starter: $49/mo
• Progress: $199/mo
• Professional: $499/mo
• Company: $1499/mo

The outcomes are common. Therefore, I spotted this function will not be value cash. 

Moreover, their bundle gives create confusion.

Folderly advertises packages like $699/mo for EmailGen + Heat-up, however hardly ever clarifies what’s included. 

Each pricing web page exhibits a distinct mixture, which may go away anybody confused.

Who Can Afford This Large Pricing from Folderly?

Folderly works greatest for:

• Groups with 25+ mailboxes whose deliverability is broken so much.
• Firms with budgets prepared to pay $50–96 per mailbox (or extra) only for getting alerts about notifications and performing automated assessments.

Not splendid for:

• Value-conscious entrepreneurs who’re managing a number of accounts.
• Gross sales and advertising and marketing groups looking for a complete deliverability answer.
• Solo founders or small groups with restricted necessities.

In simply 3 months, I spotted that this will’t be a long-term answer. 

So what’s the answer? Let’s talk about within the subsequent part.

Is There Any Different To Folderly? (With Identical Options, Higher Pricing?)

Sure, it’s Saleshandy, an all-in-one software for chilly e mail outreach. (Full E-mail deliverability toolkit + Outreach)

I agree that Folderly is a succesful software. 

However paying that a lot only for warm-up and monitoring didn’t make enterprise sense to me.

Plus, Saleshandy gives the identical core deliverability options of their newest launch, “Inbox Radar”.

Right here’s what it gives,

• Inbox placement assessments
• E-mail deliverability monitoring
• Blacklist monitoring
• DNS difficulty detection

Moreover, it checks blacklist standing on 35+ blacklists in comparison with 30 in Folderly. 

Right here’s the actual fringe of utilizing Saleshandy: 

It handles e mail outreach and AI sequence era, in addition to AI bounce detection (pausing reside campaigns if bounces exceed a set restrict), multi function place.

No want to maneuver knowledge between two instruments or pay for each a deliverability software and a sender platform.

If you would like a software that handles each deliverability and outreach, Saleshandy is the smarter funding.

Last Verdict: Ought to You Go For Folderly?

In case your chilly emails are touchdown in spam, Folderly will help establish and provide you with a warning about deliverability points. 

It’s a strong e mail deliverability efficiency software program with helpful diagnostics and spam checker options.

However testing deliverability is only one a part of the puzzle.

You continue to have to handle outreach, act on reside points whereas the marketing campaign is reside, and guarantee your sender repute stays intact, even when recipients’ servers are down.

Folderly doesn’t assist that entire system.

That’s the place Saleshandy stands out. 

It gives every little thing Folderly does and extra, with full management over deliverability, monitoring, inbox testing, and safety in your energetic campaigns.

Take a 7-day free trial and check it your self.

FAQs

1. Does Folderly present outreach providers?

No, Folderly doesn’t present outreach capabilities. It’s purely an e mail deliverability software program that helps monitor, analyze, and enhance inbox placement. Should you’re on the lookout for a chilly e mail outreach software, you’ll want to make use of a separate platform along with Folderly.

2. Is Pulse from Folderly a Free function?

Sure, Pulse is a free software provided by Folderly. It supplies real-time updates in your e mail deliverability efficiency through Slack and e mail notifications. It helps you monitor points shortly and keep knowledgeable without having to log into the dashboard.

3. What’s Folderly used for?

Folderly is used for conducting inbox placement assessments, diagnosing e mail deliverability, monitoring, and receiving knowledgeable ideas. 

4. How a lot does Folderly price?

Folderly fees individually for every of its instruments. The primary Folderly software fees per mailbox, beginning at $96/month. For Inbox Placement and EmailGen AI, free trials can be found, and their base plans begin at $79 and $49/Month. Pulse software is at present a totally free software. 

5. Is there a free trial for Folderly?

Folderly gives a demo, however it’s essential to register utilizing your online business e mail to entry it.