Billur Eda Bilgi is a New York-based graphic designer whose work bridges creativity, readability, and influence. In her time as a graphic designer at The Working Meeting, Bilgi has been making her mark within the design world via a wide range of tasks starting from shopper merchandise and company branding to public college schooling and neighborhood. 

Bilgi has demonstrated her versatility via tasks just like the model identification for Union Sq. Partnership. Union Sq. Partnership, a non-profit group devoted to selling and preserving New York Metropolis’s vibrant Union Sq. neighborhood, wanted a versatile model identification that might talk Union Sq.’s dynamic character that New Yorkers know and love.

Billur Eda Bilgi led the creation of a modular visible system that flexes to accommodate the non-profit’s varied occasions and communications. Her design integrated bespoke cut-paper-inspired illustrations, a clear icon system, and daring typography, all underscored by a wealthy, seasonally adaptable shade palette. 

Billur Eda Bilgi’s work on Yim, a coconut water model primarily based in Thailand, additional demonstrates her artistic power and design sensibility. Yim emphasizes conscious hydration to nurture a transparent thoughts, a sound physique, and a way of well-being.

For Yim, Bilgi developed a visible identification that blends daring pure colours with lo-fi, spontaneous pictures and playful typographic cues impressed by street-market signal portray. The Yim brand cleverly integrates a water droplet and a refined smirk, reflecting the Thai that means of “Yim” (smile). On the similar time, the packaging design educates shoppers and evokes a way of workmanship.

This undertaking garnered a number of awards, together with Gold at dotCOMM, Silver at each the Muse Design Awards and the Worldwide Excellence Awards, and Winner on the Okay-Design Awards.

Bilgi showcases a broad and adaptable design apply, with expertise in each industrial sectors and public schooling. Public College 9 (PS9), an elementary college on New York Metropolis’s Higher West Aspect, got down to reimagine the way it introduced itself to its neighborhood.

The objective was to speak its mission, to nurture curious learners who embrace exploration, via a daring and dynamic visible identification. Bilgi performed an instrumental position in growing logos, print and digital supplies, and extra, making a cohesive visible identification that prolonged into the college’s bodily surroundings. “In designing the visible identification, we not solely centered on expressing the college’s mission but additionally thought of the first customers of the model: the lecturers—the brand new PS9 identification wanted to be clear, impactful, and most significantly, straightforward to implement.

By prioritizing usability and readability, I imagine we efficiently created a model system that’s each visually putting and purposeful.” Bilgi says. The influence of this model identification work was palpable: It gave the PS9 neighborhood a clearer sense of belonging, a method of seeing the college not simply as a constructing however as a residing establishment with a recognizable voice.

“The problem was to embody the spirit of exploration, PS9’s core worth, whereas standing sturdy as an educational establishment,” notes Billur Eda Bilgi. “We would have liked to create one thing that resonated with dad and mom, lecturers, and college students: one thing each playful and credible. It was a fragile steadiness to strike.”

In an trade the place creativity is each craft and profession, fueling that artistic spark over time generally is a problem. In reflecting on how she sustains her creativity, Bilgi credited a big selection of sources that frequently drive her work. “I really like watching motion pictures via the lens of a graphic designer. I’m usually in awe of the usage of shade, typography in a title sequence, or the intelligent composition of a scene.” Bilgi continues: “I’m additionally an avid crocheter. It’s good to take a break from screens and return to the enjoyment of crafting by hand.”

For Billur Eda Bilgi, every undertaking is an opportunity to make public areas extra harmonious and efficient. Whether or not shaping the visible identification of a NYC public college, energizing a bustling city district, or crafting consumer-focused merchandise, her designs are considerate and joyful, establishing her as an rising determine within the graphic design area.

Featured Picture: Billur Eda Bilgi; Used with Permission