When Adam Beesley left his former partnership to start out his personal accounting agency in 2017, he knew one factor.
He needed to construct a enterprise that supported his life and never the opposite means round.
That’s why Cover was one of many first selections he made.
At present, Adam and his 4 particular person group in Payson, Utah, help a rising consumer base with a streamlined, full-service mannequin. They specialise in month-to-month accounting, payroll, and tax planning.
Regardless of a full roster of shoppers, Adam has efficiently created a robust work-life stability for himself and his group. With Cover, Adam has constructed a agency that thrives with out common 60-hour weeks.

Conserving Work on Monitor with Sensible, Structured Workflows
For Adam, creating outlined processes isn’t about micromanaging his group, however about constructing a agency that runs easily with out chaining him to his desk (or his inbox).
Cover’s workflows make that doable.
“I take advantage of all of the workflows. It’s like clockwork to me now. I do know precisely what to do for each activity I’ve.” – Adam Beesley, Founder
Each consumer mission has a transparent set of steps in Cover. The group makes use of activity templates and automatic assignments so expectations are clear and deadlines are met.
This structured method helps Adam and the remainder of his group to spend much less time following up or mapping out consumer work and extra time doing significant consumer work or hitting a mountaineering path (so long as it’s not tax season, Adam remains to be an accountant in spite of everything).
It’s within the Portal: How Cover Reduces Again and Forth
Another excuse Adam is ready to spend extra of his time exterior the workplace? The Cover consumer portal.
“I don’t have to reply to folks saying, ‘Hey, I would like a replica of X, Y, or Z for a mortgage,’ as a result of all of them know that it’s of their portal… our clients use the portal as a result of it’s so user-friendly.” – Adam Beesley, Founder
The portal has lower down on the back-and-forth communication, whereas nonetheless permitting for human interplay when it issues most.
“Human interplay is nice,” he stated. “However more often than not, folks over-explain, and so they take up your time. With Cover’s doc sharing, that permits much more of that [communication] to only be fast and environment friendly.”
At present, 95% of Adam’s shoppers use the portal. It’s a central hub that offers shoppers visibility and possession, saves Adam time, and retains all the agency working easily.
Environment friendly Sufficient to Clock Out Early
Exterior of tax season, most of Adam’s group works simply 3 and half days per week.
Because of Adam’s intentional method to consumer choice, well-defined workflows, and a user-friendly consumer portal, the group doesn’t waste time chasing paperwork or toggling between instruments. With Cover as their all-in-one platform, they log in, get their work completed, and log off.
From onboarding new shoppers to doc requests, the whole lot runs by means of Cover. Everybody is aware of the place every consumer stands with no guesswork or fixed check-ins.
“Exterior of [tax season], we’re often about 15 to 25 hours per week… It retains us lots busy. It’s superior.” – Adam Beesley, Founder
Adam and his group keep environment friendly whereas nonetheless serving shoppers at a excessive stage. They usually don’t sacrifice their evenings and weekends to do it.
A Lengthy-Time period Partnership That Retains Paying Off
Adam’s been with Cover for years, in order his enterprise has grown, so has Cover.
“It’s been actually cool to see the product regularly enhance. The best way I’ve arrange my very own workflow and simply various things. Cover is simply tremendous clean now.” – Adam Beesley, Founder
Over time, Adam has constructed a lean, environment friendly agency that thrives on streamlined communication, repeatable workflows, and a user-friendly consumer expertise that frees Adam and his group to pursue life exterior of the workplace.
“I am actually on my technique to Little Cottonwood Canyon to go mountaineering proper now. As a result of all of our work is all completed.” – Adam Beesley, Founder
And that’s the very best half. With Cover managing the back-office chaos, Adam and his group can concentrate on constructing a agency that helps their way of life, not one which takes over their lives.