Right this moment, Emm, the British-based innovator in biowearable expertise, pronounces it has raised €7.7 million ($9 million) in an oversubscribed Seed funding spherical, to convey the world’s first good menstrual cup and linked app to market.

The spherical was led by Lunar Ventures, with extra participation from the Labcorp Enterprise Fund, Tiny VC, BlueLion World, Alumni Ventures, and angels together with Amar Shah (co-founder of Wayve), Vivek Garipalli (founding father of Clover Well being and Wormhole Capital), and Harpreet Rai (former CEO, Oura). Emm has additionally acquired non-dilutive funding, together with grants that help innovation in girls’s well being expertise.

Jenny Button, founder and CEO of Emm, says: “Menstruation is named the fifth very important signal, however has traditionally been neglected by the wearable sector, leaving tens of millions with out the information they should perceive and advocate for their very own our bodies. We envision a future the place menstrual well being is measured and understood as comprehensively as cardiovascular or metabolic well being, giving individuals entry to goal, actionable insights to raised handle their well being and wellbeing.”

Latest 2025 funding exercise on EU-Startups reveals a number of adjoining developments in Europe’s FemTech and health-wearable house.

Hormona in London secured €7.8 million in a Seed spherical to advance its hormone-tracking platform, signalling sustained UK-based momentum in girls’s well being expertise. Within the Netherlands, YON E Well being raised €250k at pre-Seed to develop a sensible system measuring vaginal pH and basal physique temperature. In the meantime, French MedTech firm RDS closed a €14 million Collection A spherical to industrialise its linked patch for distant affected person monitoring.

Collectively, these rounds signify roughly €22 million flowing into Europe’s broader connected-health and ladies’s-health expertise ecosystem in 2025.

Inside this panorama, Emm’s Seed spherical positions the Bristol startup among the many bigger early-stage raises within the class. Its give attention to a menstrual-health biowearable distinguishes it from the hormone-tracking, vaginal-health, and basic remote-monitoring gadgets which have attracted funding this 12 months.

Grace E. Colón, PhD, Board Chair, provides: “Emm’s expertise has the potential to function each a organic pattern and information insights platform, unlocking new data and alternatives for researchers and BioTech targeted on girls’s well being and past. I’m thrilled to companion with Jenny and her staff to supply instruments which are desperately wanted and catalyse what we anticipate will likely be main advances for sufferers.”

Based in 2020, Emm is creating the world’s first good menstrual resolution. Combining ultra-thin superior sensor expertise with medical-grade silicone, Emm delivers insights into the menstrual cycle and broader well being – offering customers with a data-driven understanding of their physique.

Developed over 5 years with 1000’s of design iterations and prolonged person testing, the non-intrusive cup integrates medical-grade silicone with ultra-thin superior sensor expertise.

The accompanying linked app routinely collates baseline information over time, permitting customers to determine and observe patterns, perceive their very own biology and have simpler conversations with healthcare professionals about their signs, in simply three cycles.

Launching to customers within the UK in early 2026, Emm will equip customers to trace key metrics for personalised, actionable insights into their menstrual well being. The waitlist for brand spanking new subscribers is now open by way of the Emm web site with different markets quickly to observe.

Mick Halsband, Associate at Lunar Ventures, shares: “We’re proud to again Jenny and the Emm staff as they construct the foundational expertise to rework girls’s well being and drive measurable impression in persistent ailments. At Lunar, we spend money on founders tackling complicated engineering challenges throughout information, supplies, and organic techniques, and Emm exemplifies this with its world-class {hardware} and high-fidelity information. Their world-first platform has the potential to redefine requirements of care and information high quality in menstrual well being and past.”