OpenAI is providing its ChatGPT Go plan accessible freed from cost for one yr to customers in India who enroll throughout a restricted promotional interval beginning November 4, as the corporate appears to be like to broaden in one in every of its prime markets.

On Tuesday, OpenAI introduced the promotion however didn’t specify how lengthy the provide would stay accessible. Current ChatGPT Go subscribers in India will even be eligible for the free 12-month plan, the corporate stated.

Priced at lower than $5 per thirty days, ChatGPT Go launched in India in August as OpenAI’s most inexpensive paid subscription plan. The service later expanded to Indonesia and, earlier this month, to 16 further nations throughout Asia.

India, the world’s most populous nation with over 700 million smartphone customers and greater than a billion web subscribers, has been a key marketplace for OpenAI. The corporate opened its New Delhi workplace in August and is presently constructing a neighborhood workforce to broaden its presence.

Earlier this yr, OpenAI CEO Sam Altman stated India was the corporate’s second-largest market after the U.S. Nonetheless, creating wealth from ChatGPT’s paid plans within the nation has confirmed difficult. The app noticed over 29 million downloads within the 90 days main as much as August, however generated simply $3.6 million in in-app purchases throughout that interval, based on Appfigures information reviewed by TechCrunch on the time.

ChatGPT Go provides 10 occasions extra utilization than the free model for producing responses, creating photos, and importing information. It additionally options improved reminiscence for extra personalised responses, based on OpenAI.

“Since initially launching ChatGPT Go in India a couple of months in the past, the adoption and creativity we’ve seen from our customers has been inspiring,” stated Nick Turley, vice chairman and head of ChatGPT, in an announcement. “We’re excited to see the wonderful issues our customers will construct, study, and obtain with these instruments.”

OpenAI’s rivals, together with Perplexity and Google, are additionally seeking to faucet into India’s giant and youthful person base. Perplexity not too long ago partnered with Airtel to supply free Perplexity Professional subscriptions to the telecom operator’s 360 million subscribers. Equally, Google launched a free one-year AI Professional plan for college students in India.

OpenAI is ready to host its DevDay Alternate developer convention Bengaluru on November 4, the place it’s anticipated to make India-specific bulletins aimed toward native builders and enterprises.