Working at G2 has made one factor abundantly clear to me: opinions are the spine of good choices. As a marketer, I dive into opinions virtually day by day, whether or not to craft a chunk of content material or consider instruments that may make my work extra environment friendly.

Critiques supply unfiltered insights into what’s working, what’s not, and what actually issues to clients. However right here’s the problem: with suggestions scattered throughout dozens of platforms, preserving monitor of all of it can really feel like attempting to sip from a firehose. The sheer quantity makes it straightforward to overlook invaluable alternatives — to be taught, enhance, or interact meaningfully with clients.

And if you spend as a lot time opinions as I do, you possibly can’t assist however surprise, isn’t there a greater method to handle this? Spoiler alert: there may be. I made a decision to check among the greatest evaluate administration software program to see how effectively they may simplify the method. These instruments promise to assist entrepreneurs like me monitor, reply to, and leverage opinions with ease, and I used to be curious to seek out out in the event that they ship on that promise.

Whether or not you’re seeking to amplify your model’s status or elevate your buyer expertise, this listicle provides a first-hand take a look at instruments that really make a distinction. Let’s get into it!

8 greatest evaluate administration software program: My trustworthy evaluate

At first, I believed managing opinions was nearly replying to suggestions and maintaining a tally of star scores. However as I dug deeper, I spotted there’s much more to it. Critiques aren’t simply opinions; they’re alternatives. An excellent evaluate can construct credibility, and even a foul one, when dealt with proper, can flip issues round with a buyer.

That’s the place buyer evaluate administration software program or suggestions administration software program is available in. It’s greater than a instrument for monitoring and replying to opinions; it’s a centralized method to handle suggestions. You possibly can even analyze developments to get a clearer image of what individuals take into consideration what you are promoting.

What do I search for in evaluate administration software program?

I thought of the next elements when evaluating the most effective evaluate administration software program.

• Centralized evaluate monitoring: I’ve seen how rapidly issues get messy when opinions are scattered throughout platforms like Google, Fb, or Yelp. The very best instruments simplify this by bringing all the things into one dashboard. Having all of your suggestions in a single place makes monitoring what’s being stated simpler and ensures you don’t miss something vital. It’s like having a command middle in your model’s status.
• Customizable evaluate responses: Writing considerate responses is vital, however it may be draining, particularly when there’s a continuing stream of opinions. That’s why I admire instruments that allow you to customise templates or use synthetic intelligence (AI) solutions to hurry issues up with out dropping that non-public contact. Bonus factors if the instrument allows you to tweak responses to match your model’s voice or reply instantly from the platform.
• Sentiment evaluation: Star scores solely inform a part of the story. What individuals really feel about what you are promoting is the place the actual insights lie. Sentiment evaluation stands out as a result of it uncovers patterns in suggestions, like recurring frustrations or standout options clients rave about. It’s a type of options that helps you determine what’s working and what wants consideration.
• Actionable reporting: Knowledge is all over the place, but it surely’s not a lot assist except you know the way to make use of it. That’s why actionable reporting is a vital characteristic for me. It doesn’t simply present you numbers; it highlights developments, measures opinions’ influence, and pinpoints enchancment areas.
• Actual-time notifications: When a brand new evaluate is available in, timing could make or break your response. I like instruments that ship real-time notifications so you possibly can leap on vital suggestions instantly. Whether or not it’s a glowing five-star evaluate or a difficult one-star grievance, responding rapidly exhibits clients that you simply’re listening and that you simply care.
• Seamless integrations: A instrument that doesn’t combine together with your present techniques simply provides further work. That’s why I search for software program that connects with buyer relationship administration instruments (CRMs), social media platforms, or e-commerce techniques. Integrations like these hold workflows clean and make it straightforward to tie buyer suggestions into your broader technique.
• Status monitoring: It’s one factor to handle particular person opinions, however maintaining a tally of your general status is simply as vital. Instruments with status monitoring options make it easier to spot potential issues earlier than they escalate.

The checklist beneath comprises real person opinions from the evaluate administration software program class web page. To be included on this class, an answer should:

• Gather and seize suggestions on e-commerce web sites by means of opinions
• Be relevant for each product and repair opinions
• Reasonable, handle, and analyze opinions
• Deploy as a widget, pop-up, e mail follow-up, or short-answer Q and As on the web site
• Optimize for desktop, cell, or pill use

*This knowledge was pulled from G2 in 2025. Some opinions might have been edited for readability.

Bazaarvoice seamlessly manages opinions throughout a number of platforms and provides a complete toolkit for companies that rely closely on buyer opinions. It’s standard amongst mid-market corporations, with 45% of G2 reviewers in that phase, primarily from the buyer items, electronics, and retail industries.

One of many options that caught my consideration instantly was how simply Bazaarvoice allows you to syndicate opinions throughout retailer web sites. As an alternative of manually copying and pasting opinions (or, worse, dropping monitor of them altogether), the platform handles all the things robotically. It’s seamless, you gather opinions, and they’re shared throughout accomplice retailers. This boosts your merchandise’ visibility and ensures your clients’ opinions attain a a lot bigger viewers.

I additionally admire how reliable the platform is in publishing opinions. You possibly can syndicate opinions each methods, and so they persistently go reside with none hiccups. For me, this reliability is essential — it means I don’t need to continually monitor the method or fear about errors. Figuring out the system handles this seamlessly lets me concentrate on different areas, like analyzing suggestions or bettering buyer engagement. It’s a type of options that you simply would possibly take without any consideration till you’ve labored with much less reliable platforms.

One other invaluable characteristic is the reporting instruments on Bazaarvoice. Whether or not I needed to know the sentiment evaluation for a product, extract user-generated content material (UGC), or see how I in comparison with the competitors, the dashboard laid all of it out clearly. In case you prefer to again your choices with stable knowledge, you’re going to like diving into these reviews.

Whereas I discovered the platform’s complete options for managing and syndicating opinions to be a serious energy, I additionally felt a bit overwhelmed after I first began utilizing it. Based on G2 customers, the sturdy performance can really feel complicated initially, and it’s not the type of instrument you possibly can grasp in a day. Nevertheless, I consider that for groups keen to take a position the time to discover its depth, the long-term worth is critical.

The filtering system is one other space the place I felt there was room for enchancment. Whereas it does work, I’ve seen suggestions on G2 from others who discovered it to be a bit unintuitive, requiring extra effort to slender down particular opinions from giant datasets. I discovered that I needed to spend extra time than I might have appreciated customizing filters, however with a little bit trial and error, I may nonetheless get the outcomes I wanted for invaluable evaluation.

In my expertise, Bazaarvoice’s intensive community of manufacturers and retailers is a key profit. Nonetheless, I additionally seen, as have a number of G2 reviewers, that the platform doesn’t assist direct syndication with some main retailers like Amazon. For companies with a heavy concentrate on that channel, it is a level to contemplate, however for almost all of my wants, the platform’s syndication capabilities have been glorious.

What I dislike about Bazaarvoice:

• The filtering system could be a ache. Discovering particular opinions or sorting by means of a big quantity isn’t as clean as I’d like, and G2 customers agree.
• The superior options have a steep studying curve. Although the essential setup is fairly simple, determining among the extra complicated instruments took me longer than I anticipated, as G2 customers additionally echoed.

What G2 customers dislike about Bazaarvoice:

“I dislike that Bazaarvoice has turn into more and more reliant on their portals and pushing the person to on-line self-help instruments versus reaching out to individuals for help. Moreover, they ship many notifications with out sufficient actionable info; I am typically confused about what I am imagined to do, if something. I choose it when people are concerned and may give an additional stage of care and path on the following steps. I additionally do not like that now I’ve to make use of the “BV Assist Neighborhood” to trace the progress of duties. I might really feel higher served if an individual would liaise my inputs with their inside techniques versus making the customers turn into specialists in Bazaarvoice’s inside techniques by means of portals, self-help articles, webinars, and so on. I’ve a multi-faceted job with a number of tasks and actually am not in a position to dedicate all of my time to Bazaarvoice.”

– Bazaarvoice Evaluate, Erin G.

When managing on-line opinions and constructing belief together with your viewers, Critiques.io delivers a stable mixture of performance and assist that makes the method really feel simple. Based on G2 Knowledge, it’s broadly adopted by small companies (84%) and in industries: retail, attire and trend, and well being and health.

Considered one of my favourite issues about Critiques.io is how straightforward it’s to embed buyer suggestions on an internet site. The widgets are tremendous customizable, letting me showcase star scores, buyer photographs, and even video testimonials in a method that’s fully on-brand. And integrating it together with your web site? It was a breeze; I barely had to consider it. It simply labored. Plus, the platform helps Google product and vendor scores, which is a giant win if you wish to enhance your search engine marketing (website positioning) and stand out in search outcomes.

One other characteristic I admire is the flexibility to gather video opinions by sending video invitations to clients. That is such a useful characteristic when you’re attempting to humanize your model. A well-placed video testimonial on the web site or social media can create an genuine reference to potential patrons. Personally, I feel this characteristic offers Critiques.io an edge over platforms that follow fundamental text-only suggestions.

However it doesn’t cease there. Critiques.io even lets me construct social content material instantly from the dashboard with their social proof editor. I like how simply it transforms prime opinions into eye-catching digital banners. With just some clicks, I may create professional-looking content material for social platforms or Google Show Adverts. It’s such a wise method to bridge the hole between buyer suggestions and advertising and marketing, making it straightforward to amplify these glowing opinions.

Whereas I’ve discovered that Critiques.io’s AI-driven options will be highly effective for automating responses, I’ve additionally seen that the AI interactions can generally lack a private contact. As have some G2 customers, who level out that the responses can really feel a bit repetitive. Nevertheless, I consider that the platform’s instruments for tweaking these responses are a serious plus, and as AI evolves, this characteristic will doubtless enhance.

The e-mail supply system is one other space the place I’ve skilled some quirks. On a number of events, I’ve seen evaluate request emails land in spam folders, and G2 reviewers have additionally talked about points with emails being blocked or encountering issues when utilizing their very own suppliers. Regardless of these challenges, the flexibility to customise e mail campaigns with the instruments offered nonetheless offers me the management I must get nice outcomes.

For my part, the pricing is one other issue to contemplate. I’ve discovered that whereas the essential plans are cheap, the prices can add up rapidly if it’s essential add extras like product grouping, evaluate syndication, or knowledge export. G2 opinions additionally point out that customers really feel the identical method. Nonetheless, I discover the worth the core options present to be glorious for the worth.

What I dislike about Critiques.io:

• I can’t save my design preferences for social property, like backgrounds or font sizes. This implies I’ve to begin from scratch each time, which is an pointless trouble for G2 customers, too.
• Although the platform is fairly user-friendly, the dearth of detailed assist articles makes fixing technical points extra difficult than it ought to be, as per G2 opinions.

What G2 customers dislike about Critiques.io:

“I feel the most important factor for me is that you simply can’t save a widget design as a template and use it throughout a number of shops/accounts.”

– Critiques.io Evaluate, Rebecca A.

Housecall Professional wasn’t on my radar initially for evaluate administration, however as soon as I dug into its options, I used to be stunned by how a lot it may do. It’s primarily constructed for residence service companies, dealing with scheduling, invoicing, and buyer interactions, but it surely additionally has some good instruments that make gathering and showcasing buyer opinions straightforward. Based on G2 Knowledge, it’s a small group favourite within the building, customer support, and constructing supplies industries, with 100% of customers coming from small companies.

One of many largest struggles with opinions is getting clients to depart them within the first place. Housecall Professional takes care of that by robotically sending out evaluate requests proper after a job is accomplished. I like the way it eliminates the awkwardness of asking clients whereas ensuring suggestions rolls in persistently. Since these requests hit inboxes whereas the service continues to be contemporary of their minds, clients usually tend to depart good opinions, which suggests higher scores with out having to elevate a finger.

Monitoring down testimonials is one other trouble, however Housecall Professional simplifies the entire course of by preserving all buyer opinions in a single place. I don’t need to dig by means of emails or search completely different platforms to see what individuals say. It’s all proper there. What actually makes this characteristic shine is the built-in integration with Google My Enterprise and Fb. As quickly as a evaluate is available in, it may be robotically shared to those platforms, preserving the web status contemporary with out further work.

One other characteristic that I discovered particularly helpful is the flexibility to create a devoted opinions web page on my web site. It updates robotically with new testimonials, so I by no means have so as to add them manually. 

Whereas I discovered that Housecall Professional makes it extremely straightforward to gather and share opinions, I additionally seen that the platform doesn’t supply deeper insights like sentiment evaluation. This would possibly really feel like a missed alternative for companies aiming to investigate buyer sentiment. Nevertheless, G2 customers consider its simplicity and concentrate on automating evaluate assortment are its key strengths, making it a strong instrument for constructing a optimistic on-line status.

As a instrument designed particularly for residence service companies, its evaluate options are a wonderful match for that {industry}. Based mostly on what I’ve seen in person suggestions, its performance is much less suited to companies in different fields, like retail or hospitality, who would possibly want extra specialised options. G2 reviewers agree that its evaluate administration capabilities work completely for companies like HVAC or plumbing corporations, making it a best choice for professionals within the residence providers sector.

What I dislike about Housecall Professional:

• From what I noticed in G2 opinions and my very own expertise, I could not reply to opinions instantly on the platform, which made it difficult to actively handle my status.
• It doesn’t combination opinions from different platforms like Yelp or industry-specific evaluate websites, which could be a disadvantage for companies with numerous buyer bases. G2 customers resonate with this level.

What G2 customers dislike about Housecall Professional:

“Some options are buggy at instances, specifically, the photograph importing on cell has brought about points a number of instances and been a serious level of frustration. Offline choices must proceed to enhance, as my service areas are sometimes outdoors of cell protection. Some carryover of notes, footage, and so on., is just too restricted to particular jobs or pages at instances, making one have to leap between pages or tabs an excessive amount of, it appears.”

– Housecall Professional Evaluate, Josef S.

Shopper Authorized, whereas not the flashiest instrument within the area, provides a stable mixture of automation, syndication, and buyer engagement options to assist maximize the evaluate technique. It’s standard in retail, client items, and well being and wellness industries, with 86% customers from the mid-market, in keeping with G2 Knowledge.

Considered one of my largest frustrations with some evaluate administration platforms is how they prohibit or monetize entry to buyer suggestions. Shopper Authorized doesn’t do this. I’ve full management over my evaluate knowledge in order that I can use it nonetheless I see match, whether or not integrating it into my web site, pulling analytics, or leveraging it for website positioning. This stage of transparency and suppleness offers companies the facility to actually personal their status administration technique.

Integration could be a make-or-break issue when working an e-commerce retailer or a multi-channel enterprise. The platform provides each fundamental plug-and-play integration and {custom} API assist. Which means whether or not you’re utilizing Shopify, Magento, or a very {custom} setup, you possibly can tailor the instrument to your wants. I additionally discovered that migrating knowledge, particularly giant evaluate databases, was comparatively painless, because of their well-documented onboarding course of.

Moreover, Shopper Authorized’s system makes it extremely straightforward for customers to depart opinions, resulting in greater response charges. Past that, I can reply on to clients, participating with suggestions in real-time. That is significantly useful for manufacturers that wish to construct robust relationships and enhance their status by addressing issues publicly.

Whereas the platform typically works effectively and has stable fundamentals, I’ve seen that the admin panel is not very intuitive, particularly when managing a number of websites. G2 reviewers have additionally talked about that switching between completely different dashboards will be cumbersome. Nonetheless, the platform’s capacity to seize a big quantity of opinions makes the additional effort worthwhile for me.

I additionally noticed that to get my opinions syndicated throughout a number of marketplaces, I wanted to pay further for sure distribution choices. This could be a disadvantage for companies that depend on vast evaluate visibility. Nevertheless, I consider that the excessive quantity of genuine opinions Shopper Authorized helps me gather is a key benefit, giving my enterprise the credibility I would like to face out.

Some G2 customers have talked about that new options can take some time to be rolled out, however I feel the platform’s stable basis is a serious energy. The core performance of capturing and leveraging opinions is superb, making it a dependable selection even when it is not the fastest-moving possibility by way of new updates.

What I dislike about Shopper Authorized:

• Whereas the platform makes it straightforward to gather and handle opinions, truly discovering a selected one will be difficult. The search operate isn’t as intuitive as I’d like. As per the opinions, generally G2 customers find yourself digging by means of extra opinions than essential to find the one they want.
• Whereas practical, the interface is not trendy or modern and may very well be smoother, particularly for newbies, in keeping with my and G2 evaluate consensus.

What G2 customers dislike about Shopper Authorized:

“At instances, we’ve felt like there may be extra methods during which Shopper Authorized may push opinions and convert opinions after buying, reminiscent of together with a textual content evaluate reminder characteristic.”

– Shopper Authorized Evaluate, Carson A.

In case you discover asking for suggestions awkward, following up time-consuming, and preserving all the things organized throughout completely different platforms a headache, Expertise.com could make your life a complete lot simpler. It’s a mid-market favourite in keeping with G2 Knowledge, with 48% of customers in that phase, in industries reminiscent of finance, actual property, and banking.

When gathering suggestions, it is common to overlook to ask for it or really feel like you might be bothering shoppers with follow-ups. Nevertheless, like most platforms on this checklist, it robotically sends evaluate requests on the proper time, so I now not have to consider it. As an alternative of manually monitoring whom I must contact, the system ensures that each consumer has an equal alternative to depart a evaluate. This helps gather extra suggestions and retains the method honest and constant. Because the opinions are available with out requiring further effort on my half, it is simpler to concentrate on strengthening buyer relationships fairly than chasing responses.

The platform is user-friendly and never overly complicated, which I admire. The clear interface makes it straightforward to navigate, permitting me to seek out what I would like with out losing time looking out by means of the instrument. Whether or not I must test for brand spanking new opinions, reply to suggestions, or alter my settings, all the things is situated proper the place I count on it to be. The dashboard provides a transparent overview of evaluate efficiency with out overwhelming me with extreme knowledge.

The power to hyperlink my Expertise.com account to social media is one other nice characteristic. Critiques will be shared instantly on platforms like Fb and LinkedIn, which helps enhance credibility and visibility. As an alternative of manually copying and pasting testimonials, I can let the system deal with the distribution for me. This makes it simpler to hold my social profiles up to date with contemporary suggestions with out including to my workload.

I’ve discovered that this platform excels at real-time evaluate administration, however I’ve additionally seen a noticeable hole: the dearth of a devoted cell app. I typically deal with loads of duties on the go, and with the ability to handle opinions from my telephone could be an enormous benefit. As famous by some G2 customers, having to log in by means of a cell browser isn’t at all times handy. Nonetheless, the platform’s capacity to offer prompt notifications by means of the desktop expertise and its highly effective real-time options make it a useful instrument for staying on prime of suggestions.

Social media posting is one other space the place I felt the platform may enhance. Whereas I admire the flexibility to attach opinions to my social pages, the precise course of is not at all times intuitive. Critiques I discovered on G2 indicated related experiences, with customers not being solely positive if their posts had been efficiently shared. Nevertheless, I nonetheless consider that the platform’s core performance to robotically share optimistic buyer suggestions to social channels is a large win for my enterprise and offers nice worth.

What I dislike about Expertise.com:

• Whereas it’s nice that Expertise.com integrates with social media, G2 customers and I’ve seen occasional points with opinions not showing the place they need to.
• I discover the absence of a cell app considerably disappointing. G2 customers additionally point out that if an app have been obtainable, it will be a lot simpler to test and reply to opinions whereas on the go.

What G2 customers dislike about Expertise.com:

“If somebody leaves 3 or fewer on a evaluate, it doesn’t mean you can reply with a proof or supply one other aspect of what occurred. It appears unfair additionally that 2 individuals can depart opinions on the identical transaction, thus actually hurting your buyer satisfaction rating.”

– Expertise.com Evaluate, Kevin R.

Sprinklr Social is a social media administration and status administration software program. 57% of its customers are enterprises in industries like advertising and marketing and promoting, client items, and pc software program, in keeping with G2 Knowledge.

Considered one of Sprinklr’s largest strengths is its AI-driven analytics, which offers deep insights into viewers engagement, marketing campaign efficiency, and sentiment developments throughout platforms. Not like fundamental engagement instruments, Sprinklr goes past likes and shares, providing predictive analytics, buyer emotion monitoring, and aggressive benchmarking. It offers me a high-level overview with granular breakdowns of viewers sentiment.

The platform connects with all main social media channels, reminiscent of Fb, Twitter, LinkedIn, Instagram, YouTube, and extra, making multi-channel administration seamless. I can pull in suggestions from Google Critiques, Yelp, or Trustpilot and use it to share content material throughout all these channels. The approval workflows and post-scheduling are additionally designed with giant groups in thoughts. There’s model management, a number of approval layers, and even an AI content material advice system that helps optimize engagement. This makes it simpler to scale content material technique whereas sustaining consistency.

Sprinklr’s dashboard is extremely versatile, permitting me to arrange {custom} reporting views based mostly on key efficiency indicators (KPIs) that matter most. I like the granular filters, widgets, and visualizations. The drag-and-drop dashboard builder makes it straightforward to create detailed efficiency snapshots throughout completely different social platforms and evaluate websites.

I discovered that Sprinklr is filled with superior options, however I rapidly realized that additionally comes with a steep studying curve. Onboarding took longer than I anticipated, and whereas the UI has a ton of highly effective capabilities, it’s not probably the most intuitive, as famous by many G2 customers. Nonetheless, I consider the platform’s capacity to supply a complete, all-in-one resolution for social media and evaluate administration makes it a invaluable funding for large-scale operations.

One other space the place I’ve seen room for enchancment is the platform’s efficiency when dealing with large-scale campaigns. I’ve skilled some lag and gradual response instances, particularly when working heavy analytics reviews. As indicated by suggestions on G2, even high-powered groups have talked about occasional slowdowns when managing cross-channel reporting and processing an enormous quantity of information. Regardless of this, the platform’s sturdy AI-driven sentiment evaluation and insights are an enormous benefit for me, as they assist me perceive what’s working and what’s not.

Lastly, I additionally got here throughout a standard level of suggestions from G2 reviewers in regards to the gradual response time from buyer assist, which could be a concern when fast troubleshooting is required. Some G2 customers additionally talked about points with contract renewals and sudden prices. Nevertheless, I discover that Sprinklr’s unparalleled suite of options for enterprise-level manufacturers is a key differentiator, offering the instruments wanted to handle an enormous social and evaluate presence.

What I dislike about Sprinklr Social:

• I seen that the interface isn’t very intuitive for brand spanking new customers. G2 customers searching for a plug-and-play instrument needed to spend a while studying easy methods to navigate it.
• Buyer assist has been reported as gradual in G2 opinions. Given the platform’s complexity, faster assist responses would enormously enhance the expertise.

What G2 customers dislike about Sprinklr Social:

“The training curve is steep, and it’s a must to actually take the time to be taught the intricacies of the platform. When onboarding a number of groups into the platform, it helps to have your methods of working outlined effectively earlier than you get into the instrument, as a result of there’s loads of wayfinding that finish customers might want to do as soon as they get into the precise interface if they don’t seem to be tremendous savvy tech customers. Buyer assist could be higher if there have been a web-based chat characteristic.”

– Sprinklr Social Evaluate, Kelsey R.

Feefo is one other instrument that helps corporations collect, analyze, and showcase trustworthy buyer suggestions in a structured and automatic method. Based on G2 Knowledge, 47% of its customers come from small companies and 47% from mid-market corporations in industries like retail, attire and trend, leisure, journey, and tourism.

Whereas creating this listicle, I attempted numerous platforms for managing opinions, and plenty of of them made navigation really feel like fixing a puzzle. Feefo simplifies this course of with its intuitive design. The dashboard permits me to trace buyer suggestions in a single place, making it straightforward to handle opinions, analyze developments, and reply to clients. I significantly admire the clear and arranged structure for rapidly discovering key insights. 

One characteristic distinguishing Feefo is its verified evaluate system, guaranteeing that solely real clients can depart suggestions. This can be a important benefit in constructing belief and credibility with the viewers. Not like some platforms, the place pretend or spam opinions might go unnoticed, Feefo’s system validates purchases earlier than accepting suggestions. In consequence, potential clients obtain a extra correct and reliable view of a enterprise’s status.

Along with gathering opinions, I admire that this instrument offers detailed insights into buyer sentiment and developments. The reporting options spotlight key phrases, monitor buyer satisfaction over time, and supply an summary of evaluate efficiency. The analytics assist establish patterns, particularly to grasp what clients persistently reward or criticize.

Whereas I discover Feefo’s verified opinions to be an enormous asset for constructing model credibility, I’ve seen that it would not at all times combine seamlessly with each CRM or eCommerce platform. This may trigger delays in syncing gross sales knowledge and gaps in evaluate assortment, as has been famous by some G2 reviewers. Nonetheless, for me, the authenticity of the opinions I do gather is invaluable for constructing belief with clients.

The pre-built widgets to show opinions on web sites are glorious for a plug-and-play resolution, which I admire. Nevertheless, I’ve discovered that the customization choices will be considerably restrictive if I would like full management over the design and structure. A number of G2 customers have additionally talked about that making changes past the default settings requires further improvement work. Regardless of this, the skilled and clear look of the widgets proper out of the field makes them an incredible asset for my web site.

Lastly, whereas the dashboard is usually user-friendly, I’ve seen some reviewers on G2 point out that current updates and have modifications have made navigation a bit extra difficult. I consider that with time, the brand new structure will turn into extra acquainted. I nonetheless discover the platform’s core performance to be dependable for gathering and managing buyer opinions.

What I dislike about Feefo:

• Whereas Feefo is nice as soon as it’s working, getting all the things configured isn’t at all times simple. Initially, G2 customers wanted further help from assist to combine the instrument correctly into their techniques.
• Not like some platforms, Feefo doesn’t enable filtering or approving opinions earlier than they go reside. Whereas this retains issues clear, G2 customers famous that it may be a disadvantage if you need extra management over what will get printed.

What G2 customers dislike about Feefo:

“The one factor about Feefo that does influence us negatively ultimately is its standing in website positioning – generally when a buyer searches to evaluate us, a unique evaluate supplier seems first, and naturally, this isn’t our most popular possibility.”

– Feefo Evaluate, James M.

EmbedReviews is sort of a darkish horse within the evaluate administration software program class — it will not be probably the most well-known identify, but it surely does the job effectively with out pointless complexity. G2 Knowledge exhibits that it’s standard within the well being and wellness, retail, and automotive segments, with 81% of customers from small companies.

Getting EmbedReviews up and working took no time in any respect. Embedding opinions on a web site is as straightforward as pasting a snippet of code, and the interface is easy. I didn’t need to dig by means of infinite settings or tutorials. It’s constructed to be user-friendly.

The platform additionally pulls all the things right into a single dashboard, so I may simply select which opinions to show, cover those that didn’t match, and even reply to suggestions with out leaving the platform. It retains issues organized and saves a ton of time with out having to leap between completely different platforms.

However what I like probably the most is that I’ve so many choices to show opinions in carousels, grids, or pop-ups and tweak colours and fonts to match my branding. The customization choices aren’t overwhelming, however they’re sufficient to make sure that opinions match seamlessly into an internet site’s design. As an alternative of trying like an afterthought, they really improve credibility and make the location look extra polished.

Whereas EmbedReviews’s capacity to automate evaluate assortment and web site show is superb, I did observe that it isn’t as broadly generally known as a few of its rivals. This does not have an effect on the way it works, but it surely would possibly require extra effort to get buy-in from stakeholders preferring greater, extra established names, which I’ve seen talked about in G2 opinions. Nonetheless, I discover that the platform’s highly effective concentrate on its core operate makes it a dependable and efficient selection.

I couldn’t assist however discover a number of gaps in its characteristic set, particularly in the case of superior automation and deep analytics. I’ve additionally learn opinions on G2 the place customers felt the instrument was a little bit too fundamental for a complete evaluate technique. Nevertheless, for my wants, its simplicity is a serious benefit, because it will get the job performed with out overwhelming me with pointless options.

I admire {that a} free plan is accessible, however I rapidly bumped into some limits, reminiscent of no assist for Fb opinions and no Google star snippets. G2 reviewers have additionally talked about that for companies attempting to get probably the most out of their opinions, the free plan is lacking loads of key items. However I consider that the options included within the paid plans are sturdy and effectively definitely worth the funding for a whole evaluate technique.

What I dislike about EmbedReviews:

• It’s nice that there’s a free possibility, however with out Fb opinions, Google snippets, or API entry, it’s not as helpful for G2 customers needing a full evaluate administration system.
• I seen that the instrument doesn’t combine easily with many third-party instruments, which will be difficult when you’re attempting to attach it together with your present enterprise software program. G2 customers additionally echoed this level.

What G2 customers dislike about EmbedReviews:

“Among the widgets are missing accessibility options, which we’re working with the EmbedReviews group to deal with.”

– EmbedReviews Evaluate, Nick S.

Put these evaluate insights to make use of and tailor your buyer expertise with e-commerce personalization software program.

Harshita Tewari

Harshita is a Content material Advertising and marketing Specialist at G2. She holds a Grasp’s diploma in Biotechnology and has labored within the gross sales and advertising and marketing sector for meals tech and journey startups. At present, she focuses on writing content material for the ERP persona, masking matters like power administration, IP administration, course of ERP, and vendor administration. In her free time, she will be discovered snuggled up along with her pets, writing poetry, or in the midst of a Netflix binge.