If I’m internet hosting a cocktail party, I’ve a theme, a playlist, a visitor listing with RSVPs, and doubtless a backup plan. When issues are organized, the expertise is best for everybody. In spite of everything, the world occasion administration software program market is booming, with a projected compound annual development fee of 11.8% from 2024 to 2025 — that means increasingly organizers are betting on smarter instruments to do the heavy lifting.

And truthfully, the identical goes for managing occasions on a bigger scale. Whether or not it’s a company convention, a webinar sequence, or a hybrid networking occasion, having the precise instruments could make or break the complete course of.

I’ve seen firsthand how messy issues can get whenever you’re juggling spreadsheets, emails, registration kinds, and last-minute modifications with out a centralized system. That’s why I made a decision to seek out the greatest occasion administration platforms. I dug via hundreds of G2 opinions to select options that mix highly effective options, user-friendly interfaces, and automation that really make your job simpler.

After evaluating 25+ occasion administration software program, I’ve narrowed it all the way down to the platforms that really stand out. Whether or not you are an occasion planner, a marketer, or simply somebody attempting to drag off a seamless expertise, this listing is for you.

6 greatest occasion administration platforms for 2025: My high picks 

In line with G2 Grid Reviews, these greatest occasion administration software program options are top-rated of their class. Pricing varies relying on the scale and nature of the occasion. Pricing particulars can be found upon request. 

Do you know? Over 85% of occasion planners already depend on event-management software program, a transparent signal that these instruments aren’t simply nice-to-have, they’re turning into important. 

6 greatest occasion administration platforms I’d suggest

Occasion planning isn’t all checklists and color-coded occasion calendars, particularly whenever you’re managing a number of stakeholders, tight deadlines, and excessive expectations. I’ve been on the entrance strains, coordinating faculty fests to serving to out at a large-scale skilled occasion throughout my internship. I understand how essential every element is.

That’s why I centered on instruments that would do extra than simply handle duties. Occasion managers need platforms that may assist with occasion creation, simplify ticket gross sales and registrations, handle visitor lists, construct agendas, promote the occasion, and hold attendees engaged. And after the occasion? Strong reporting and KPIs to see what labored and what didn’t.

Throughout opinions, I noticed some instruments that stood out for his or her intuitive design, whereas others got here with automation, built-in advertising automation, and real-time analytics. The most effective ones supplied the proper stability of energy and ease.

After going via hundreds of opinions, these are my high six recommendations for the very best occasion administration platforms. 

What makes the very best occasion administration platforms value it: My perspective

After I host a cocktail party, I like issues to run like clockwork. I’ve bought a plan, a playlist, a seating association. It’s not about being inflexible; it’s about creating area to really benefit from the second.

That’s precisely how I approached occasion administration platforms. On the floor, a lot of them promise related issues. However as soon as I dug into the opinions, I spotted not all of them delivered the place it actually counts. Some had options customers by no means used, whereas others missed the fundamentals to be relied on. I additionally seemed on the occasion planning guidelines to assist me have a information to fall again on. 

After I take into consideration what units high occasion administration platforms aside, it’s not nearly group — it’s about creating respiration room. The most effective instruments, in accordance with G2 reviewers, aren’t simply practical; they free you as much as deal with the larger image: the attendee expertise. Right here’s what I’ve realized to prioritize when evaluating platforms:

• Occasion web site and touchdown web page builder: The very first thing I centered on was a straightforward solution to create a professional-looking occasion web page. Whether or not it’s a convention, workshop, or digital meetup, the occasion web page is the place every part begins. It must be clear, participating, and customizable. The most effective platforms I evaluated supplied drag-and-drop builders, built-in templates, and branding choices that didn’t require a design diploma. 
• Registration and ticketing administration: Dealing with registrations manually is a quick observe to emphasize. Occasion planners want a instrument that lets them create completely different ticket sorts (free, paid, early hen), handle RSVPs, and restrict capability the place wanted. Bonus factors if it may automate confirmations, waitlists, and reminders. Platforms that built-in cost gateways had been an enormous win.
• Agenda and session planning: One of many trickiest components of organizing occasions is ensuring the schedule flows effectively. I prioritized platforms that made it straightforward to construct an agenda with a number of periods and audio system. Some even allowed attendees to bookmark periods or create customized schedules, which was an awesome contact for engagement.
• Attendee engagement instruments: Platforms with built-in instruments for Q&A, dwell polling, surveys, and chat make a giant distinction in how concerned attendees really feel. For digital occasions, these options assist change that in-the-room vitality. If I noticed a instrument with talents to ship push notifications or customized messages throughout the occasion? Verify mark.
• Advertising and marketing and promotion options: An excellent occasion received’t succeed if nobody hears about it. I prioritized platforms that supplied e-mail advertising, promo code help, social media integrations, and product analytics for monitoring which promo channels had been working greatest. Some even let customers construct and automate e-mail sequences, which saved hours of guide work and helped enhance attendance.
• Actual-time analytics and post-event reporting: As soon as the occasion is over, everybody needs insights. G2 customers need platforms that observe registrations, attendance, engagement ranges, and suggestions in a transparent, visible means. Some instruments even have the choice for heatmaps for common periods or breakdowns of no-shows vs. attendees. The most effective ones helped in determining what labored, what didn’t, and easy methods to enhance future occasions.
• CRM and third-party integrations: Since most occasion planners work with a number of platforms comparable to e-mail software program, CRMs, or cost programs, seamless integrations with instruments like HubSpot, Salesforce, Mailchimp, and Zapier make the workflow smoother and scale back the necessity for guide information entry. The less tabs you need to hold open, the higher.
• Cellular-friendly expertise: In right this moment’s world, attendees usually test schedules, tickets, and updates from their telephones. I made certain the platforms I picked based mostly on opinions supplied mobile-optimized web sites or companion apps that made the expertise seamless for each organizers and attendees.

After evaluating varied occasion administration platforms, these are my suggestions for greatest occasion administration platforms that stood out to me and G2 customers. 

To be included on this class, an answer should:

• Allow the creation of a branded, event-specific touchdown web page or occasion web site
• Present customizable kinds for attendee registration and permit customers to handle attendee lists
• Embody or combine with cost processing instruments
• Supply occasion advertising options, comparable to e-mail advertising, social media advertising, or different technique of occasion promotion
• Embody options for the planning and administration of on-site occasions, comparable to on-site check-in, badge printing, lead retrieval, and ground plans
• Report on occasion metrics comparable to attendance, engagement, and ROI through built-in analytics or dashboards

*This information was pulled from G2’s Spring Report in 2025. Some opinions might have been edited for readability.   

I spent quite a lot of time reviewing Webex Occasions & Webinars, and what stood out probably the most in opinions was that the platform is genuinely straightforward to make use of. Even people who did not contemplate themselves tech wizards mentioned they didn’t want hours of onboarding to determine issues out. The interface is clear, and establishing your first webinar feels fairly intuitive. It is simple to customise your occasion and be able to go with out a lot hand-holding.

And talking of assist, I scanned via a number of opinions that mentioned the help staff is superb. Anytime customers had a query, somebody was there (rapidly!) to stroll them via it with endurance and clear solutions. It’s uncommon to seek out help that feels this responsive and human as of late, and I used to be very impressed studying that.

Characteristic-wise? The instrument appears to be packed. Excessive-quality audio and video, display sharing, dwell polls, Q&A, and customized registration pages. Reviewers talked about how a lot they liked having the ability to model the occasion pages to match their firm’s vibe. The platform also can deal with giant audiences with out crashing or glitching out. 

As highlighted by G2 reviewers, pricing can really feel a bit steep at greater tiers, particularly for smaller groups or startups. That mentioned, many reviewers additionally identified that the free model is stable, and most groups ultimately improve to unlock the superior options that make Webex shine.

G2 reviewers additionally talked about that whereas the platform is mostly dependable, occasional technical hiccups like minor audio or video lags can happen, significantly on cellular. Nonetheless, nearly all of customers emphasised that these are uncommon and don’t detract from the general occasion expertise.

Relating to UI/UX, most G2 customers discover the platform straightforward sufficient to navigate, although some famous that just a few dashboard settings might be simpler to find. The consensus is that with a little bit of exploration, every part you want is there, and the clear interface makes the educational curve manageable.

General, regardless of sure drawbacks, Webex Occasions & Webinars is rated 4.6/5 on G2, a professional-grade platform that helps organizers ship seamless hybrid and greatest service for digital occasion administration. 

What I dislike about Webex Occasions & Webinars:

• With so many options, I can perceive why it took customers a whereas to know the place every part is and easy methods to take advantage of it.
• Not everybody has the very best web, and I got here throughout fairly just a few mentions of audio and video dropouts occurring, which may interrupt a dwell session. 

What G2 customers dislike about Webex Occasions & Webinars:

“There ought to be an enchancment within the technical glitches that happen once in a while, like issues with audio or video that will hinder a gathering. One other resource-hungry nature of the platform stays, because it calls for good web connections in addition to respectable computing energy.” 

– Webex Occasions & Webinars Evaluate, Sonali R. 

After digging into Cvent EventMarketing & Administration, one factor turns into clear: the platform is constructed for depth and scale. G2 reviewers talked about that there is an preliminary studying curve, however you’ll be able to certainly depend on the instrument. There’s quite a lot of love for how Cvent brings every part into one place: occasion web sites, registration, budgeting, communication, on-site logistics, and reporting. It’s particularly nice for groups which might be juggling many shifting components and wish a centralized hub.

One recurring theme was attendee administration being a breeze, particularly with options like mass updates, straightforward bulk uploads, and granular management over attendee particulars. I discovered that customers may make sweeping modifications throughout lots of of attendees with out having to start out from scratch, which is a large time-saver.

Registration is deeply customizable, and that’s the place Cvent actually shines. Reviewers mentioned that they may create customized registration paths, insert widgets, use information tags, and even tweak customized contact fields to assemble precisely the data they wanted from completely different attendee sorts. The power to automate e-mail responses additionally streamlined communication.

I observed quite a lot of shoutouts for reporting, too. Not solely does the instrument permit the era of detailed reviews, however customers also can share them via internet portals with non-Cvent customers. That is useful when management wants updates and doesn’t wish to log into a brand new instrument. The info is clear, exportable, and simple to phase. That mentioned, some suggestions famous that the survey reporting isn’t fairly on the identical degree. It really works, however it doesn’t give the identical flexibility or visible insights customers get from the occasion reporting instruments.

Cvent persistently earns reward for its buyer help. In line with G2 opinions, customers recognize the 24/7 help out there through cellphone, chat, or case submission, particularly throughout crunch time. Many observe that response occasions are quick, and help reps are fast to troubleshoot confidently.

In G2 person suggestions, Cvent’s strong function set can really feel overwhelming at first. With so many configurations and backend layers, some customers mentioned it took time to find particular settings. Nonetheless, many additionally famous that after acquainted, the depth of options turns into an actual benefit, particularly for advanced occasion packages.

Some software program patrons on G2 highlighted that the badge and certificates designer feels somewhat dated in look and performance. A number of additionally talked about limits to website customization, often requiring help help. Nonetheless, most reviewers emphasised that registration flows and attendee administration stay extremely customizable general, even when sure design components might be modernized.

On the technical facet, a handful of reviewers identified that bulk uploads and make contact with area administration will be delicate to formatting. 

General, G2 reviewers agree that Cvent’s breadth of options, reliability, and responsive help staff make it probably the most trusted occasion administration platforms for enterprise-scale occasions.

What I dislike about Cvent Occasion Advertising and marketing & Administration:

• Studying all of the opinions, I bought the sense that having so many options and settings can generally overwhelm customers. 
• I additionally got here throughout opinions that steered among the extra superior options may require technical assist or product coaching. 

What G2 customers dislike about Cvent Occasion Advertising and marketing & Administration:

“A few of my staff members usually are not as tech-savvy as others and may discover the various options overwhelming. When you’re accustomed to all the choices, it is simple to seek out what you want, however it might probably take time to study all the caveats.”

– Cvent Occasion Advertising and marketing & Administration Evaluate, Brittany P. 

From what I gathered via the opinions, utilizing Whova appears like having a whole occasion within the pocket. It pushes collectively all of the shifting components of a convention in a means that makes the expertise smoother for customers

I like what number of opinions mentioned that the app was tremendous straightforward to get into. There was no want for a tutorial to determine issues out. The dashboard was clear, and customers may get to what they wanted with simply a few faucets. The agenda administration function additionally stood out amongst G2 customers. They liked having the ability to customise their schedule, view session descriptions, and get reminders in order to not miss something. The power to sync with the calendars can be a small contact however a giant assist.

A number of reviewers additionally appreciated how seamless networking felt. I learn lots concerning the ease of shopping attendee profiles, messaging individuals immediately, and even scheduling meetups proper via the app. It makes connecting earlier than, throughout, and even after the occasion means simpler than it usually is.

Whova packs in lots: Q&A periods, picture contests, leaderboards, lead seize through QR codes.

Insights from the G2 group present, Whova’s navigation might be smoother in just a few areas. Some customers talked about that shifting again to earlier pages or discovering particular options took further clicks, and a handful famous that notifications can really feel frequent with out straightforward filtering. Even so, many emphasised that these are minor usability quirks reasonably than main obstacles.

A small variety of G2 customers additionally shared that they skilled occasional sluggish load occasions or one-off login points. Nonetheless, most reviewers described the app as secure and dependable general, particularly throughout high-traffic occasions.

Regardless of these minor factors, nearly all of G2 reviewers spotlight Whova’s ease of use, robust networking instruments, and dependable efficiency, making it a trusted alternative for holding attendees engaged and knowledgeable all through an occasion.

What I dislike about Whova:

• Customers appear to understand the real-time updates, however some point out getting too many pings, together with for periods they weren’t attending. You possibly can regulate notification settings, although just a few say it appears like an additional chore.
• I’ve additionally seen suggestions that whereas the session information is detailed, the app will be tough to navigate. With a lot packed in, shopping periods generally really feel extra overwhelming than useful.

What G2 customers dislike about Whova:

“Some issues had been laborious to seek out and limiting. We needed attendees to learn about a publish convention pub crawl with an itinerary, however we could not determine easy methods to blast it out to the complete convention. It was additionally a maze to seek out the occasion amongst all of the group posts. It additionally appeared prefer it was restricted to 50 attendee invitations.”

– Whova Evaluate, Eesa A. 

vFairs has repeatedly been described as a little bit of a game-changer for internet hosting digital experiences. For those who’ve ever tried cobbling collectively webinars, cubicles, and networking instruments from a bunch of platforms, you know the way messy it will get. With vFairs, it’s all below one roof.

Proper out of the gate, the very first thing I observed within the opinions was the customer support expertise. It’s not simply respectable; it’s superb. Customers point out having a devoted challenge supervisor who actually held their hand via the entire course of. Anytime they’d questions, even last-minute ones, the vFairs’ staff bought again with quick and actual options.

The platform itself? Tremendous user-friendly. Customers reported figuring it out with out a lot problem. I observed a number of opinions that mentioned establishing a digital convention with customized cubicles, dwell periods, and networking lounges was far more intuitive than anticipated. I used to be additionally impressed by the mentions of the interactive digital setting, the auditoriums, the exhibit halls, and even the avatars that gave the occasion a cultured and immersive vibe.

Based mostly on G2 buyer opinions, just a few minor technical glitches can often seem throughout dwell occasions. These aren’t widespread and are often resolved rapidly, however some customers talked about they are often momentarily disruptive. A handful of reviewers additionally famous that when their groups had been in several time zones, help responses generally took somewhat longer, although most emphasised that the vFairs staff remained responsive and useful general.

When it comes to usability, some insights from G2 customers shared that the cellular app doesn’t really feel fairly as polished because the desktop model. For the smoothest expertise, many suggest encouraging attendees to log in from a pc when doable.

That mentioned, the overwhelming suggestions on G2 highlights vFairs’ immersive occasion environments, user-friendly setup, and devoted buyer help, making it a standout alternative for digital and hybrid occasions.

What I dislike about vFairs: 

• There are some technical hiccups to pay attention to. A number of reviewers talked about occasional glitches. Fortunately, help tends to leap in rapidly when that occurs.
• The backend isn’t probably the most beginner-friendly. Customers famous a studying curve, particularly when navigating setup duties or making visible customizations.  

What G2 customers dislike about vFairs: 

“This platform is right for exterior occasions, however it will be nice to adapt it for inner occasions in remote-friendly firms by enhancing gamification and enabling avatars to talk.”

– vFairs Evaluate, Olexandra P. 

Swoogo makes a robust first impression, particularly with its ease of use. The onboarding course of is described as seamless, and it is simple to determine the place every part is. No lengthy coaching periods, no clunky walkthroughs. Reviewers state that the clear and intuitive interface makes constructing out their first occasion nearly easy. And Swoogo College is the cherry on high. As soon as individuals explored a bit extra, they realized simply how versatile and customizable the setup might be.

What actually offered me, although, had been opinions concerning the registration kind builder. I learn that it is strong, tremendous versatile, and integrates easily with the remainder of the platform. Customers report working a number of occasions without delay utilizing Swoogo, and it handles all of them with ease. The reporting course of additionally will get a lift — customers known as out how the built-in analytics and HubSpot sync made information pulls rather more environment friendly.

Swoogo will get quite a lot of reward for its help staff, and it’s straightforward to see why. Reviewers persistently described the assistance they acquired as quick, pleasant, and genuinely invested in ensuring their occasions went off with out a hitch. One factor that stood out to me? A number of customers even talked about getting help late at evening, which speaks volumes concerning the degree of care behind the scenes.

One other spotlight is the pricing mannequin. As an alternative of paying per registration, Swoogo expenses per person. Meaning groups don’t have to fret about fluctuating signup numbers or proscribing platform entry. In line with G2 reviewers, having limitless occasions and registrations has opened the door to bigger, extra scalable packages, particularly for groups working occasions throughout a number of areas.

In line with G2 overview information, Swoogo’s cellular app doesn’t but match the total performance of the desktop model, which may make sure on-site actions a bit much less handy. Some customers additionally talked about that badge printing might be extra seamless, with computerized printing at check-in being a generally requested enchancment.

G2 person suggestions famous that superior customizations might require design or growth assets. Groups with out these abilities generally lean on Swoogo’s skilled providers for help, although reviewers steadily praised these providers for being responsive and efficient. Many additionally identified that the rollout of Swoogo College and certification packages helps groups construct extra in-house experience over time.

General, G2 reviewers persistently describe Swoogo as a quick, fashionable, and extremely versatile occasion administration answer that empowers groups to ship polished, skilled occasions with ease.

What I dislike about Swoogo: 

• In line with G2 opinions, badge printing might be higher. They need there have been a function that might auto-print badges as attendees test in.
• The cellular app works effectively for gentle use, however a number of reviewers wished it supplied extra management. Having to change to the desktop for superior duties felt like a pace bump throughout dwell occasions. 

What G2 customers dislike about Swoogo: 

“One draw back to Swoogo is discovering exterior help for it if you happen to wouldn’t have an in-house skilled or require customized designs. Nonetheless, Swoogo has launched certification courses that may show you how to enhance your abilities. In the end, you could want some internet design/developer abilities to totally unlock its potential. Swoogo additionally has skilled providers you could leverage at an additional price that may show useful if inside your price range.”

– Swoogo Evaluate, Luis S. 

SpotMe actually appears to shine on the subject of managing large-scale company occasions. Based mostly on what I’ve seen in G2 opinions, the cellular app makes a giant distinction. It has every part attendees want in a single place: agendas, speaker bios, dwell polls, and push notifications, so everybody is aware of precisely the place to go and when.

What stood out to me in G2 opinions was simply how customizable SpotMe actually is. Many customers talked about having the ability to tailor the app structure, construct out devoted pages for various session tracks, and handle every part via a glossy, central CMS. The backend got here up as highly effective however a bit advanced. As soon as reviewers discovered the construction, most mentioned it was straightforward to keep up and scale.

Assist was one other vibrant spot. A number of customers shared that they’d last-minute modifications, and the SpotMe staff jumped in with out hesitation. Whether or not including a brand new web page, updating a speaker profile, and even rolling out a full app reskin, reviewers appreciated how responsive and solutions-focused the help staff was.

In line with G2 person sentiment evaluation, SpotMe’s reporting dashboard covers the important thing necessities, like session attendance and engagement metrics, however some customers want to see deeper insights, significantly for post-event evaluation. Even so, most agreed that the present reporting offers a stable basis for monitoring occasion efficiency.

Notable patterns in G2 opinions showcased that getting snug with SpotMe can take some upfront effort, given the platform’s big selection of options. Nonetheless, as soon as groups get accustomed to the backend, reviewers mentioned it turns into a lot simpler to handle and scale occasions.

General, G2 reviewers spotlight SpotMe as a versatile, customizable answer that delivers branded, high-touch experiences, making it a robust alternative for company and enterprise-level occasions.

What I dislike about SpotMe: 

• SpotMe affords lots below the hood, however G2 reviewers talked about that getting began can really feel overwhelming. 
• The platform is feature-rich, which customers appreciated, however I noticed that it takes customers a while to get their bearings. The setup isn’t precisely plug-and-play.

What G2 customers dislike about SpotMe:

“It does require some consolation round digital merchandise, codes, and quite a lot of time to become familiar with the various features to the backstage – however studying these will show you how to to make an awesome, personalised occasion.”

– SpotMe Evaluate, Rachael F. 

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