When requested, Shannon Jean will inform you he talks for a residing—that he’s somebody who loves making offers, fixing issues, and constructing relationships with individuals. It’s that means to attach that’s fueled his success in gross sales (or on this case, (re)sale).

From promoting building gear in school to scaling a $3.7 million purse resale enterprise—and now teaching a whole lot of aspiring entrepreneurs by means of his Reseller Mastermind group—Shannon’s success is a testomony to curiosity, calculated threat, and the facility of a repeatable system. We lately sat down with Shannon to be taught extra about his “unusual life” in reselling and the way B-Inventory has performed a component in that journey.

Key Milestones

• 1994: Co-founded MacResQ Industries, a tech restore and resale firm
• 2007: Based TechRestore, a tech restore, refurbishment, and components provider
• 2008: Based ReBound Buying and selling, centered on gross sales and advertising and marketing of luxurious items
• 2011: Shannon makes his first buy by means of B-Inventory
• 2025: The Reseller Mastermind is launched

From Renting to Reselling

“I used to be doing tasks, renting gear like tractors, cranes, all this sort of stuff. Then I went to an public sale one time, and I used to be like, ‘You already know, I may purchase these items for what I’m renting it for…’ So I purchased a bunch of kit. We used it, after which on the finish of the season, as I used to be going again to highschool, I bought it for a similar worth I paid for it. And it simply clicked in my head–there’s one thing right here.”

On Following Curiosity:

“It was the primary time I actually adopted my curiosity. If I look again through the years of my companies, that’s all I’ve carried out.” After that first style of reselling building gear, Shannon moved on to purchasing and reselling tech gadgets, Apple merchandise like MacBooks.

Whereas he was unable to supply immediately from Apple’s resale program attributable to not being ‘official,’ Shannon discovered a workaround with B-Inventory: he started buying bulk portions of tech merchandise–together with Apple gadgets–by means of Finest Purchase’s public sale storefront (one among our legacy sellers nonetheless round at this time!).

“The auctions, in numerous methods, have been fueling our different companies,” he shared. On this case, the gas was over 100,000 iPads he repaired after which resold to highschool districts. “I didn’t like listening to their [Apple’s] guidelines, and needed to only provide you with my very own solution to do it,” he stated.

The Uncontrollable Variable

In relation to enterprise challenges, significantly the danger of counting on a single vendor, Shannon emphasised the significance of diversifying who you supply from, getting ready for inevitable adjustments, and establishing a pre-purchase course of and guidelines.

“It’s a system, and it took me years to determine this out. It wasn’t the product that was so essential; it was the muse beneath it. How to determine the worth, analysis, handle stock in a well timed method, construct a community–that’s large.”

Constructing a Sandbox of Concepts

As soon as he constructed up that basis (and employed some good supervisors!), he was in a position to preserve experimenting with different merchandise, from vehicles to actual property. Shannon admits, “I may go over right here and mess around on this different factor…and lots of occasions, it didn’t prove. I failed time and again making an attempt new issues that didn’t work.”

However finally, that ‘sandbox’ for testing new concepts paid off.

A Mantra Was Born: Purchase With Math, Promote With Emotion

Shannon transitioned from promoting tech merchandise to promoting purses sourced by means of Costco’s public sale storefront. His purse resale enterprise grew to $3.7 million in gross sales over 3.5 years with a 25% revenue margin.

This led to an essential discovery–there’s an emotional worth to those merchandise. If a purse will help somebody present as much as a job interview with confidence, because of the expertise you’ve supplied, you’re onto one thing. And with that fine-tuned system in place, you’ve got the facility to extend earnings and promote absolutely anything.

Trusting in Numbers

Shannon explains it like this: “You’ve got two decisions. You should buy with math, promote with emotion, make some huge cash, otherwise you purchase with emotion, and the mathematics doesn’t work, and also you lose cash.”

You might want to know what you’ll do earlier than and after, which is why dashing right into a deal by no means works. A numbers-backed spreadsheet will inform you precisely what to bid and what you possibly can promote it for. Most public sale websites, like B-Inventory’s, will autobid in your behalf, making certain you don’t get swept into the warmth of the second.

“You’ll lose 80% of your bids. However the 20% that you just win will probably be revenue makers for you, and also you’ll have success, and that’ll push you ahead,” he reassures.

From Entrepreneurship to Teaching

After continued success buying liquidated items from main retailers like Costco and Finest Purchase, Shannon needed to share his methodology with extra individuals. That shortly was 41.2k followers on X (Twitter), and in 2025, his Reseller Mastermind* group was shaped.

One of many largest classes he teaches? “The merchandise are all the time on the market. You will discover a deal each single day. However when you don’t have this underlying system on tips on how to promote it, tips on how to bundle it, tips on how to deal with the customer support, it’s robust to scale.”

*For simply $5, of us involved in making extra cash can be a part of his unique Mastermind program designed to get resellers began, discover options, and, most significantly, alternatives.

Be within the Enterprise of Drawback Fixing

As a part of his Mastermind group (which has over 1,000 members), Shannon makes some extent to talk with new members, providing a free 15-minute intro name.

“I inform individuals they should fall in love with problem-solving. That’s what you’re doing right here. If you happen to’re going to promote A/B grade furnishings, there’s gonna be every kind of issues to unravel. And when you remedy one, you’re gonna have to determine one other one.”

Lacking elements? Rips and dings? These issues simply turn out to be a part of the equation. And from merchandise like stress washers to door hinges, Shannon continues to be excited concerning the attainable options his members discover.

Differentiating Your self and Your Gross sales Technique

A easy thanks observe or coupon in your packed orders can go a good distance–constructing a narrative and attaching a objective behind what you’re doing is even higher. In Shannon’s case, this was the enterprise that despatched his children to varsity, so he proudly included their commencement footage in his listings.

“Share who you’re. You do this in little methods, whether or not you’re promoting on Fb Market or eBay, since you’re making an attempt to cease the scroll, proper? All people’s doom scrolling day by day on their telephones, however after they see one thing completely different, they cease.”

This is applicable to your gross sales technique, too. “Search for the odd stuff,” Shannon recommends, after which work out tips on how to promote it in a different way than all people else.

“If you happen to’re going to purchase Kohler taps, you possibly can’t simply put up one after the other on eBay. You might want to make 10 packs, 20 packs, 50 packs, and attempt to entice contractors that wish to purchase in quantity. After getting a relationship with a purchaser like that, it’s gold. Then you definitely discuss to them and say, ‘What else do you wish to purchase?’”

Creating partnerships and promoting in a novel manner is simply as essential because the deal searching.

Main an Unusual Life

Main an unusual life, whether or not you’re in an condo, a warehouse, or promoting nearly $4 million value of purses with plastic racks sitting subsequent to your desk, is feasible. “The alternatives on B-Inventory are simply limitless,” he affirms.

He describes this concept of “accessible entrepreneurship.” It may be as simple as beginning with $100, shopping for a small batch of one thing, and seeing if it really works. (After you’ve carried out some analysis, in fact.)

Shannon’s Proudest Accomplishment

“I continually reinvented myself and set an instance for my children, and tried to show them that actuality is versatile, and that you just actually can create an unusual life.”

With 10+ companies underneath his belt, Shannon has constructed a group—each on-line and offline—round this concept. One in all his remaining items of recommendation:

“If you happen to let life simply occur to you, you get caught within the system, proper? And also you’re following all people else’s guidelines…I feel it’s far riskier to comply with a sure path that you just let different individuals make selections for you.”

For extra of Shannon’s suggestions and methods for getting by means of auctions, click on right here.

Are you a B-Inventory purchaser who needs to inform us extra about your reselling enterprise? Tell us, and we will function you!