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Unique-OpenAI’s Altman pitches ChatGPT Enterprise to giant corporations, together with some Microsoft prospects By Reuters


By Krystal Hu and Daybreak Chmielewski

(Reuters) – OpenAI Chief Government Sam Altman has hosted a whole lot of Fortune 500 firm executives in San Francisco, New York and London this month the place he and different OpenAI executives pitched AI companies for company use, going face to face in some instances with monetary backer Microsoft (NASDAQ:), attendees advised Reuters.

The roadshow-like occasions illustrate how the corporate credited with sparking the explosion of generative synthetic intelligence with its client providing, is seeking to develop new sources of income from corporates everywhere in the world – a few of it doubtlessly on the house turf of its largest companion.

The three conferences with senior company executives – two within the U.S. final week and one in London on Monday – haven’t been reported beforehand.

Altman straight addressed greater than 100 executives in every metropolis on the occasions, in keeping with attendees who spoke on the situation of anonymity. 

At every occasion, Altman and chief working officer Brad Lightcap provided product demonstrations, together with ChatGPT Enterprise, the enterprise grade of its well-known chatbot that generates textual content from easy prompts, software program to attach buyer functions to its AI companies often known as APIs, and its new text-to-video fashions.

OpenAI has promised that ChatGPT Enterprise prospects’ information won’t be used to coach its fashions. Speaking to potential prospects from industries together with finance, healthcare and power, OpenAI executives highlighted a spread of functions, equivalent to call-center administration and translation. They famous the patron model of its chatbot is already in use by greater than 92% of Fortune 500 firms.

Microsoft, the most important investor in OpenAI, presents entry to OpenAI’s know-how by its Azure cloud and by promoting Microsoft 365 Copilot, a productiveness instrument powered by OpenAI’s fashions focusing on enterprises. 

Some executives within the viewers on the occasions requested why they need to pay for ChatGPT Enterprise if they’re already prospects of Microsoft, attendees mentioned.

Altman and Lightcap responded that paying for the enterprise service allowed them to work with the OpenAI group straight, have entry to the newest fashions and extra alternative to get custom-made AI merchandise, in keeping with attendees current.

OpenAI and Microsoft declined to remark.

OpenAI, final valued at $86 billion in a secondary sale, has been making an attempt to diversify its income stream since its chatbot ChatGPT shortly gained recognition in late 2022. It’s on monitor to attain the $1 billion income goal it projected for 2024, sources have mentioned.

Whereas making an attempt to construct out new merchandise of shoppers equivalent to {the marketplace} ChatGPT shops, the corporate expects promoting to enterprises to turn into a extra significant a part of its income. Lightcap advised Bloomberg final week greater than 600,000 folks signed up to make use of ChatGPT Enterprise and Staff, up from round 150,000 in January.

Lightcap, the principle OpenAI government centered on enterprise adoption, has additionally frolicked in Hollywood speaking to studio executives to advertise the corporate’s Sora video creation instrument. That know-how, which may create and refine movies primarily based on a consumer’s textual content description, has precipitated each pleasure and anxiousness throughout the inventive trade. 

© Reuters. Sam Altman, CEO of OpenAI, attends the Asia-Pacific Economic Cooperation (APEC) CEO Summit in San Francisco, California, U.S. November 16, 2023. REUTERS/Carlos Barria/File photo

Two main Hollywood studios advised Reuters they’re in search of early entry to start exploring functions, although there are some considerations concerning the supply of the video used to coach Sora, the reliability of the output and its skill to guard copyrighted works. 

Fox and Information Corp (NASDAQ:) additionally hosted Altman at a management retreat final October, the place he took half in a question-and-answer session, in keeping with one supply with data of the session.



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